Trek hires Women’s Brand Manager

Trek Bicycles has hired a new brand manager dedicated to the company’s women’s lineup and advocacy efforts. 

Leslie Prevish has joined the Trek Women team to focus efforts to promote the brand  - and cycling – to women. 

Prevish’s previous role was market manager for Harley Davidson, where she encouraged more women to ride on two wheels. 

Learn more about the Trek Women line at trekbikes.com/women.

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