In today’s world of hyper-specialized product niches, not everything needs to be so nuanced, says Coastline Cycle Co.‘s co-founder, Chad Battistone. That’s why the new brand is launching with a single model, The One, a bike that is meant to have broad crossover appeal across multiple categories. Ride it to work, through the woods and on adventures big and small—that’s the concept.
The purpose-built aluminum frame designed for the Gates Carbon belt drive and propulsion runs through a singlespeed or internally-geared drivetrain. The One can be spec’d with either a carbon MRP rigid fork or an MRP suspension fork, and wrapped around the 27.5 mountain bike wheels are fat, slick tires. It even has a dropper post for taking shortcuts down staircases or chilling at stop lights.
Battistone said a lot of new cyclists are turned off by the concept of having special bikes for special needs, when all they want to do is get around. On the other hand, he hopes experienced cyclists can appreciate the value and performance of the available build kits when choosing a bike for daily transportation. There are no model years so you’ll never feel like your bike is obsolete.
Prices for the five model variations range from $950 to $2,350. The brand has launched with a crowdfunding program with special offers too.