The folks over at Nutcase Helmets sure know how to have fun. While keeping your melon safe is serious business, no one does it with more color than the Portland-based company. They have a few new products debuting this week, including the Unframed series and the new Metroride model. Since they are right down the road, I went over to visit the offices and check them out.
The Unframed series is a series of three, limited edition helmets with original artwork from three talented artists from around the world. Sandra Ramirez from Colombia, German based Ray Moore, and Todd Standish from San Francisco each contributed original designs, and will have custom painted art panels on display at the fall cycling industry tradeshows. Those panels will then be auctioned off with the proceeds going to World Bicycle Relief.
Look for the Unframed helmets to go on sale in early 2015.
The second big announcement is the new Metroride helmets. While the original Nutcase style has been refined through three generations, they wanted something that appealed to a more urban and performance-oriented commuter. The key features include a more low-profile shell, detachable visor, and more generous venting.
Like the original model, there is sure to be a Metroride to fit your style, with no less than 10 different color and pattern options to choose from. Other features include a magnetic buckle, reflective accents and a chinstrap protector.
The Metroride is available in only one shell size, but the adjustable spin dial has a HUGE range of adjustment, and it includes three different sets of pads to further customize the fit. It is certified CPSC/CE/ASNZS for bicycle riding and will retail at an MSRP of $89.99. Look for it to go on sale in the spring as well.
Reflecting the fun and quirky vibe of the brand, the office in Portland is filled with memorabilia and merchandise. The wall-sized map indicates all the places where Nutcase helmets are sold. I also spied some of the original, DIY Nutcase helmets made by founder Michael Morrow, a die-hard Oregon State Beavers fan, created to cheer his time on over the in-state rival Oregon Ducks. Thus, Nutcase was born.