DZR has long been known as the “causal clipless” shoe brand, with a variety of very normal looking shoes that pack performance and a cleat behind that sneaker looking exterior. The Shift is DZR’s first attempt at a casual shoe for platform pedals.
If features a stiffened mid-sole for more support while pedaling, and a pedal-pin friendly sole. The Shift maintains a low profile to slip into toe-clips, for those select few still using them.
The Shift can be found on DZR’s website. Retail price is $79.
There is an artist tie-in here, as well:
“The Shift line of footwear is a natural extension from DZR’s existing offerings of the original clipless urban bike sneakers. The design is rooted in urban street style, yet still maintains all performance elements that are non-negotiable for the urban dweller. The Shift has been co-designed among three world-renowned artists, Burrito Breath, Wakako and D Young. Each artist has designed the interior of the shoes in order to complement the exterior design of the new Shift silhouette.”